- Campaigns
- Digital Advertising
- Identity
- Websites
The Province of Manitoba’s April 1, 2014 announcement that regulatory activities of the Manitoba Liquor Control Commission would combine with the Manitoba Gaming Control Commission spawned a new agency.
The newly created LGA set out to develop a new identity by contracting Deschenes Regnier to illustrate its neutral stance, high standards and balanced approach – appropriately reflecting its role as a regulatory body.
A full suite of marketing items and a website reflecting the new look were generated to inform the public about the many aspects of liquor and gaming regulation in support of the organization’s modern positioning with consumers.
