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Why Colour Matters

Why Colour Matters

Colour is all around us. It plays a big role …

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The IOC does something right!

The IOC does something right!

With the 2016 Summer Olympics just underway, the International Olympic …

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Five Graphic Design Myths

Five Graphic Design Myths

 
Graphic design… misunderstood? I’d say that’s accurate.
Even though it’s an …

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Communicating scientific information

Communicating scientific information

A recent study is among the first to make a …

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Is it different because you say it is?

Is it different because you say it is?

As a brand strategist, I work with clients to help …

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Photoshop – a brief history!

Photoshop – a brief history!

It pains me to say I’ve used Photoshop before the …

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EIGHT TIPS IN TWENTY MINUTES

EIGHT TIPS IN TWENTY MINUTES

Some time ago we made a short presentation to a …

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The Branding of Nostalgia

The Branding of Nostalgia

What comes to mind when you hear the expression “Get …

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The Branding of Politics

The Branding of Politics

Whoever doesn’t believe that marketing is playing an increasingly popular …

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Driving Impact

Driving Impact

The toughest part of any successful campaign is finding a …