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Target based on buying habits not demographics

Target based on buying habits not demographics

Still focused on using demographics to guide your advertising strategy?
Take …

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Examining the Customer User Experience

Examining the Customer User Experience

You know how sometimes you get a bee in your …

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Instagram Inspiration – Vol 1

Instagram Inspiration – Vol 1

Summer is officially over, school is back in session and …

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If I gave you a hammer – what would you do?

If I gave you a hammer – what would you do?

Many years ago when I was a small child (that’s …

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It “worked in the past” – doesn’t work now!

It “worked in the past” – doesn’t work now!

If you have been buying media advertising the same way …

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The Proof is on the Paper

The Proof is on the Paper

If you are on the go and need to search …

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A basic look at Google AdWords

A basic look at Google AdWords

Whether you’re a large established business with multiple locations, a …

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Ready for Human Embedding?

Ready for Human Embedding?

I am all about being efficient and adopting technology to …

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Our need to “connect”

Our need to “connect”

You are walking down the street and you see a …

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Is Artificial Intelligence the new problem solver?

Is Artificial Intelligence the new problem solver?

There have been a number news stories crediting Siri with …