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The importance of a brand style guide

The importance of a brand style guide

Consumers are exposed to thousands of brands every day, which …

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It’s the Holiday Season – Yay!!!

It’s the Holiday Season – Yay!!!

Regardless of what you celebrate, where you are from, or …

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New Year’s Resolution – Again!

New Year’s Resolution – Again!

Ok – so another business year has come and gone.
Business …

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Black Friday – what is next?

Black Friday – what is next?

There is no question that Black Friday was a creation …

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New Owners – New Brand?

New Owners – New Brand?

I’m a racing fan – particularly Formula 1. It’s the …

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Are you doing what every one else does?

Are you doing what every one else does?

Here’s what I have learned over the years…. most people …

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First Year Graphic Design Student Tips

First Year Graphic Design Student Tips

It’s easy to look back and see what I should …

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Target based on buying habits not demographics

Target based on buying habits not demographics

Still focused on using demographics to guide your advertising strategy?
Take …

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Building your message

Building your message

Here’s a quick tip for small businesses…
Don’t tell me what …

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Is it time for a brand redesign?

Is it time for a brand redesign?

Is it time to makeover your company’s visual identity?
A redesign …