In the know

Making a case for Marketing Integration

Making a case for Marketing Integration

We have all seen it happening in recent years.
The advertising …

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Is your Website working for you?

Is your Website working for you?

Your website is more than a digital brochure, it’s one …

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Funny Business

Funny Business

To be funny, or not to be funny? That is …

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2018 Web Design Trends

2018 Web Design Trends

While it can be hard to predict the future in …

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Online vs. Storefront? (Sales series – Part 3)

Online vs. Storefront? (Sales series – Part 3)

I have been having an ongoing conversation with colleagues, family …

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Black Friday – what is next?

Black Friday – what is next?

There is no question that Black Friday was a creation …

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Breaking away from “always”

Breaking away from “always”

As of last month, everybody in my family now carries …

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Target based on buying habits not demographics

Target based on buying habits not demographics

Still focused on using demographics to guide your advertising strategy?
Take …

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come together – right now – over me*

come together – right now – over me*

(*With apologies to the Beatles)
They say that…

It is only a …

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Finding the best fit

Finding the best fit

It comes as no surprise that social media has become …