In the know

Making a case for Marketing Integration

Making a case for Marketing Integration

We have all seen it happening in recent years.
The advertising …

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It really is your choice

It really is your choice

Which scenario would you rather have for your company….

Your company …

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Funny Business

Funny Business

To be funny, or not to be funny? That is …

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New Year’s Resolution – Again!

New Year’s Resolution – Again!

Ok – so another business year has come and gone.
Business …

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‘Tis the Season…Shopping

‘Tis the Season…Shopping

Ah the holidays. Time with family and friends, time off …

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Black Friday – what is next?

Black Friday – what is next?

There is no question that Black Friday was a creation …

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New Owners – New Brand?

New Owners – New Brand?

I’m a racing fan – particularly Formula 1. It’s the …

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Are you doing what every one else does?

Are you doing what every one else does?

Here’s what I have learned over the years…. most people …

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Target based on buying habits not demographics

Target based on buying habits not demographics

Still focused on using demographics to guide your advertising strategy?
Take …

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Building your message

Building your message

Here’s a quick tip for small businesses…
Don’t tell me what …