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New Owners – New Brand?

New Owners – New Brand?

I’m a racing fan – particularly Formula 1. It’s the …

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Increased positivity = reduced stress

Increased positivity = reduced stress

If you watch the news lately you would think that …

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Are you doing what every one else does?

Are you doing what every one else does?

Here’s what I have learned over the years…. most people …

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The death of amateur sport?

The death of amateur sport?

Recently, I have been reconnecting with amateur sport at the …

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come together – right now – over me*

come together – right now – over me*

(*With apologies to the Beatles)
They say that…

It is only a …

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The US Government has a branding problem – and here’s why

The US Government has a branding problem – and here’s why

There has been a lot said about what’s going on …

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If I gave you a hammer – what would you do?

If I gave you a hammer – what would you do?

Many years ago when I was a small child (that’s …

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When mistakes become opportunities

When mistakes become opportunities

When I was just starting my career I did event …

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Don’t become “one of them”

Don’t become “one of them”

Think of this…
There are lots of competitors in your industry.
Before …

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Tell me why – not what

Tell me why – not what

Take a look at most company websites. In fact, take …